BRAND

Brand

Brand is the "name, term, design, symbol, or any other feature that identifies one seller's product distinct from those of other sellers."

The above text is a snippet from Wikipedia: Brand
and as such is available under the Creative Commons Attribution/Share-Alike License.

brand

Noun

  1. A piece of wood red-hot, or still burning, from the fire.
  2. A sword.
  3. A mark of ownership made by burning, e.g. on cattle, or to classify the contents of a cask.
  4. A branding iron.
  5. A name, symbol, logo, or other item used to distinguish a product or service, or its provider.
  6. A specific product, service, or provider so distinguished.
  7. Any specific type or variety of something; a distinct style, manner.
  8. The reputation among some population of an organization, of the products sold under a particular brand name, or of a person.
  9. Any minute fungus producing a burnt appearance in plants.

Verb

  1. To burn the flesh with a hot iron, either as a marker (for criminals, slaves etc.) or to cauterise a wound.
    When they caught him, he was branded and then locked up.
  2. To mark (especially cattle) with a brand as proof of ownership.
    The ranch hands had to brand every new calf by lunchtime.
  3. To make an indelible impression on the memory or senses.
    Her face is branded upon my memory.
  4. To stigmatize, label (someone).
    He was branded a fool by everyone that heard his story.
  5. To associate a product or service with a trademark or other name and related images.
    They branded the new detergent "Suds-O", with a nature scene inside a green O on the muted-colored recycled-cardboard box.

Adjective

  1. Associated with a particular product, service, or company.
    That computer company has brand recognition.
    Have we settled on our brand name?


The above text is a snippet from Wiktionary: brand
and as such is available under the Creative Commons Attribution/Share-Alike License.

Need help with a clue?
Try your search in the crossword dictionary!