LUDENS
Luden's
Luden's is a brand of throat lozenge, currently manufactured by Prestige Brands. William H. Luden created the Luden's brand in 1879. Early products included cough drops and candy. Luden gave samples of his cough drops to railroad workers, giving the product national exposure in an early example of guerrilla marketing.The above text is a snippet from Wikipedia: Luden's
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