PERSUASION

Persuasion

Persuasion is underneath the umbrella term of Influence. Persuasion can attempt to influence a person's beliefs, attitudes, intentions, motivations, or behaviors. In business,

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persuasion

Noun

  1. The act of persuading, or trying to do so; the addressing of arguments to someone with the intention of changing their mind or convincing them of a certain point of view, course of action etc.
  2. An argument or other statement intended to influence one's opinions or beliefs; a way of persuading someone.
  3. A strongly held conviction, opinion or belief.
    It is his persuasion that abortion should never be condoned.
  4. One's ability or power to influence someone's opinions or feelings; persuasiveness.
  5. A specified religious adherence, a creed; any school of thought or ideology.
  6. Any group having a specified characteristic or attribute in common.


The above text is a snippet from Wiktionary: persuasion
and as such is available under the Creative Commons Attribution/Share-Alike License.

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